If you are a business owner or marketing manager then you will need to print different objects for the advertising, marketing and promotions of the brands, products and services. For this you will need to select the right printing process for this job that will help you get the perfect, colors, copy, designs and layout as it will eventually help you to attract the attention of your prospective customers. There are different materials that can be printed for promotions and advertisements which include business cards, posters, brochures and other marketing materials and you will need to decide the best printing process that you will need to select so that you will get the desired outcome. But before deciding on the printing process, you will need to know the difference between digital printing vs offset printing? There are some advantages and disadvantages of both these printing process and you will need to make sure that you will select the right process that will help you enjoy the benefits for your printing project.